Nirati IyerApr 262 min readBeyond the Box: How Influencer Marketing Can Embrace SustainabilityThe age of social media has given rise to a new marketing tactic: influencer public relations (PR) packages. These overflowing gift sets,...
Nirati IyerApr 262 min readThe Environmental Impact of PR Packages for InfluencersThe rise of social media influencers has led to a unique marketing strategy: public relations (PR) packages. Brands send these gift sets,...